• Independent multi-sector recruitment specialist

digital marketing

Marketing Executive – Beverages

  • Drive real understanding of the sector , including competitor activity and key strengths.
  • Build the marketing and engagement plan for the key product categories
  • To source, manage and utilise market data, working closely with the commercial team to win with customers and launch viable new products.
  • Manage regional marketing budgets.
  • To develop social media plans to drive awareness and trial of new product launches
  • Help to drive customer centricity at every stage of the customer journey.
  • To work closely with internal and external stakeholders to ensure the timely development of products and packaging to meet customer’s needs.
  • Develop a range of marketing materials that can be utilised by the commercial teams to drive awareness of the new product launches
  • To identify UK ‘trade and marketing’ show activities to build customer awareness of our new product launches
  • To be aligned to the group innovation function to identify both national and regional opportunities within our key product categories

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Ideal candidate will have

  • Strong Marketing experience preferably in the FMCG channel.
  • Experience of Digital marketing – Scoping and Implementing
  • Budget Holder: assessing investment return across all activities

Business Related Competencies

  • Business Acumen.
  • Strong Interpersonal Skills.
  • Strategic Agility,